Monday, November 23, 2009 | 2:42:00 PM
In the second part of our channels series, we'll focus on custom channels. Boyar Naito will walk you through how to set up custom channels to track the performance of specific ad units. You'll learn about the three pieces of information that are most important to us: ad size, ad location, and page content, and how to analyze this information to figure out what ad formats work best for your website.
You can find more information about custom channels in our Help Center. Catch the last part of this series next week, when we'll cover targetable channels.